sony.jpgIPNews® – Bridgestone Americas Tire Operations LLC shot back on Thursday at Sony Computer Entertainment America LLC’s trademark infringement complaint in San Francisco federal court over Bridgestone’s use of an actor who appeared in numerous Sony Playstation ads in one of its own commercials playing a Nintendo Wii.

Bridgestone says that it is not, as

cheesesteak.jpgIPNews® – A Philadelphia deli is continuing its quest to federally register the trademark “Philadelphia’s Cheesesteak” with a new lawsuit against U.S. Patent and Trademark Office Director David Kappos, having failed to persuade the PTO or the office’s Trademark Trial and Appeal Board that the mark is registrable.

In August the TTAB upheld the PTO’s

books.jpgIPNews® – Boston creative writing organization Grub Street Inc. on Thursday went after a similarly named company that endorses books for a fee with a trademark infringement lawsuit in Massachusetts federal court.

Grub Street Reads offers positive book reviews and endorsements to authors who pay up front for the privilege. The company is trying to

kumquat_tree_.jpgIPNews® – The U.S. Patent and Trademark Office is increasingly issuing denials of “green” trademark applications based on deceptive claims of environmental friendliness, attorneys report.

While the PTO says the reports are incorrect and there has been no official change in its approach to green trademarks, the office already has the authority to refuse registration

spawn.jpgIPNews® – Legendary comic book creator and artist Todd McFarlane attacked an ex-employee in Arizona federal court last week for trademark and copyright infringement, after the ex-employee published a book claiming to have inspired McFarlane’s popular Spawn character in the 1990s.

Ex-employee Al Simmons gave McFarlane permission in 1992 to use his name as the

candy-easter-cadbury.jpgIPNews® – Cadbury PLC succeeded on Monday in its attempts to obtain valid United Kingdom trademark protection for the shade of purple it uses to package its chocolate products, according to news reports.

The shade Pantone 2865C has acquired enough distinctiveness in its association with Cadbury’s milk chocolate and chocolate beverages to deserve trademark rights

bombs.jpgIPNews® – Lockheed Martin Corp. has unlawfully seized upon Raytheon Co.’s Paveway trademark for laser guided bombs to promote its own products and wrongly profit off of Raytheon’s goodwill, Raytheon claimed in a new trademark infringement lawsuit Thursday.

Raytheon and its predecessor Texas Instruments have exclusively made and marketed LGBs under the Paveway name since