IPNews® – A case challenging the registered Google trademark has been declined for review by the U.S. Supreme Court.
The case involved whether a trademark owner should lose rights in instances when the trademark is frequently used as a verb such as in the phrase “Google it”. The Plaintiffs alleged that Google had become generic to mean search the Internet and as such it was no longer a protectible trademark. To continue reading, click: Google Wins Genericide Trademark Case