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Proctor and Gamble Looks to Protect Old Spice Whistle as Sound Trademark

By Mandour & Associates on March 24, 2014
Posted in Trademark News

whistle.jpgIPNews® – The Old Spice whistle appears to be the next famous sound to be awarded trademark protection.

The company most known for its men’s grooming products branded with a nautical marketing theme made the move to protect its iconic jingle earlier this year.  The whistle, which has become a mainstay of Old Spice’s marketing…

Proctor & Gamble Alleges Infringement of Whitestrips Patents

By Mandour & Associates on May 29, 2013
Posted in IP Litigation News, Patent News

teeth.jpgIPNews® – Proctor & Gamble, developer of Crest Whitestrips, is suing a developer of dental care products for infringement of 3 of its patents.

P&G claims CAO Group Inc. knowingly copied its system of whitening teeth using sheer adhesive strips.  A Ohio Federal Court will determine the outcome.  To continue reading, click:  Proctor & Gamble…

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