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Great Harvest Files Trademark Lawsuit Against Panera Over Slogan

By Mandour & Associates on March 17, 2016
Posted in Trademark News

bread.jpgIPNews® – Great Harvest has filed a trademark lawsuit against Panera Bread over the slogan used by Panera in its new marketing campaign.  

Great Harvest argues that the slogan is similar enough to its “Bread. The way it ought to be” corporate slogan that it will likely cause confusion among consumers.  There is also…

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