IPNews® – Bausch & Lomb recently filed a counterclaim seeking cancelation of the trademark SEE BETTER LIVE BETTER.

The original lawsuit was filed by a Florida Ophthalmologist against Bausch & Lomb for trademark infringement.  Bausch & Lomb is alleging that the trademark is in widespread use and therefore has become generic.  To continue reading, click: “See Better Live Better” Trademark Generic According to Bausch & Lomb.