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Good-for-you Snack Bars Face Off in Trademark Battle

By Mandour & Associates on February 27, 2014
Posted in IP Litigation News, Trademark News

Granola-bar.jpgIPNews® – The makers of two healthy snack bars are hashing it out over an alleged trade dress infringement.

New York-based Kind, LLC filed a lawsuit against the manufacturer of Clif Bars, alleging that Clif’s new Mojo bar improperly imitates its Kind bar, with the packaging and the bar itself appearing confusingly similar to consumers.

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