IPNews® - NoHo Barcade, a new arcade game themed bar in North Hollywood, is fighting off trademark infringement claims from the East Coast based Barcade LLC, which claims it owns the trademark to the name as it relates to bars and bar services.

The Barcade trademark is not valid, not used in interstate commerce, and not distinctive, NoHo Barcade said in its answer this week to Barcade LLC's August complaint in the Central District of California. NoHo Barcade, which has yet to open or even finish construction, should be able to use the generic name by the doctrine of fair use, among other reasons, the California business says. To continue reading, click: NoHo Barcade Fights East Coast Doppelganger's Trademark Infringement Claims